A fresh take on kibble.
Made with high-quality protein and superfoods.
The highest quality care for your best friend.
Jinx was founded on one simple philosophy: all dogs deserve to eat well. To keep our dogs happy and healthy for as long as possible, we tapped the experts to revolutionize kibble and craft premium, all natural food, toppers, and treats—all for your pup.
No fillers, period.
We guarantee our high quality proteins, powerful superfoods, and patented probiotics in every bite.
Premium Proteins
Opting for premium protein sources ensures that dogs receive essential amino acids, promoting overall well-being, a shiny coat, and healthy skin.
Patented Probiotics
Patented pre and probiotics bolster your dog's digestive health by maintaining a balanced gut flora, facilitating better nutrient absorption.
Superfoods
Superfoods offer a concentrated source of antioxidants and essential nutrients, promoting a robust immune system and overall well-being.
"I’ve always had special relationships with my pets, but my rescue pup Blitz was my spirit animal. He was my confidant, my best friend, my cuddle buddy, and so much more. After a traumatic back injury, his nutrition was critical to his recovery. After refusing dry food, runny stools with wet food, and a contamination issue with fresh food, I decided to create the dog wellness brand I wished existed."
Terri Rockovich
A NOTE FROM THE FOUNDER
Rigorous Testing
Dedicated to the highest standards in every bite, ensuring your dog receives premium nutrition for a vibrant life.
6-Step Process
At the intersection of passion and progress, we embrace innovation that anticipates and fulfills the evolving needs of your dog.
Traceable Ingredients
We prioritize transparency, allowing you to make informed choices about your dog's nutrition with confidence.
Shop Jinx at Your Favorite Store
We're working to bring Jinx to your local retailer to help you save time and money.
Fan Favorites
Check out what our besties love for their besties.
Balanced Nutrition in Every Scoop
We guarantee that with every bite of Jinx kibble, your dog is getting the whole and balanced diet they need, comprised of high quality proteins, superfoods, probiotics, and immunity-boosting vitamins and minerals.
The Jinx Community's Impact
1% of every Jinx purchase is donated to a nonprofit of your choice.
Check out the impact the Jinx community is making below.
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